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Content Strategy Methods

  • Card Sorting
    Card sorting is a method used to help design or evaluate the information architecture of a site.
  • Writing for the Web
    When writing for the web, using plain language allows users to find what they need, understand what they have found, and then use it to meet their needs. It should also be actionable, findable, and shareable.
  • Develop a Project Plan
    A project plan takes into account the approach the team will take and helps the team and stakeholders document decisions made regarding the objective, scope, schedule, resources, and deliverables.
  • Project Team Roles and Responsibilities
    Creating an interdisciplinary team with the right mix of skills is vital to the smooth and successful execution of any project.
  • Organization Schemes
    Organization schemes have to do with how you are going to categorize your content and the various ways you'll create relationships between each piece. Most content can be categorized in multiple ways.
  • Organization Structures
    An organizational structure is how you define the relationships between pieces of content. Successful structures allow users to predict where they will find information on the site.
  • Task Analysis
    Task analysis is the process of learning about ordinary users by observing them in action to understand in detail how they perform their tasks and achieve their intended goals.   Tasks analysis helps identify the tasks that your website and applications must support and can also help you refine o
  • Content Inventory
    A content inventory is a list of all the content on your site. Your inventory will typically include text, images, documents, and applications. To gain insight from your inventory, you will need to assess each piece of content.