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Visual Design Methods

  • Color Basics
    A color wheel is an illustrative model of color hues around a circle.  It shows the relationships between the primary, secondary, and intermediate/ tertiary colors and helps demonstrate color temperature. Digital teams communicate exact colors through the use of hex codes.
  • Parallel Design
    With the parallel design technique, several people create an initial design from the same set of requirements. Each designer works independently and, when finished, shares his or her concepts with the group.