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Tag: Personas

  • User-Centered Design Process Map
    User-Centered Design Process Map
    The user-centered design process is composed of several methods and tasks related to website development. The type of site you are developing, your requirements, team, timeline, and the...
  • User Research
    User Research Basics
    User research focuses on understanding user behaviors, needs, and motivations through observation techniques, task analysis, and other feedback methodologies.  Mike Kuniaysky further notes...
  • Persona Development Discussion Guide
    Persona Development Discussion Guide
    The purpose of personas is to provide a reliable representation of your key audience segments for reference.  The included questions and areas of discussion will help you construct a “...
  • Report Template: Metrics PowerPoint (Statistics Review and Design Implications)
    Report Template: Metrics PowerPoint (Statistics Review and Design Implications)
    An example of a PowerPoint presentation of site metrics examining, among other things, traffic, usage and search term data.  
  • Personas
    Personas
    The purpose of personas is to create reliable and realistic representations of your key audience segments for reference. These representations should be based on qualitative and some...
  • Segmenting Your Audiences
    Segmenting Your Audiences
    A key ingredient to developing a usable Web site is to define your audiences and their goals. The purpose is to get a deep understanding of who you are designing for and their primary...